How many times have you wanted to do a cool, new project only to have it kyboshed by someone higher up the chain of command?
I think it’s fair to say that we’ve all be there!
I can certainly remember a time a few jobs ago when I wanted to try using a story in a thank you letter, but I came up against a lot of resistance from a manager. In the end, I drafted both versions of the thank you letter and asked a few donors what they thought of the letters. Donors overwhelming choose the story version and I was able to take that concrete data back to my manager to make my case.
This week, Mary Ann submitted a great question about storytelling and organizational buy-in. “My boss thinks storytelling is a good idea in theory but then reverts back to her hold ways of not so successful letters with too much data. How can I convince her to change her approach?”
Watch this week’s Storytelling Q&A to find out my answer to Mary Ann’s question.
Have you tried to get leadership buy-in for a project at your non-profit? Leave a comment below to share what you did and what worked.
