We help non-profits build email fundraising programs that raise millions with an emphasis on story-based, relationship-building content.
Email is hands down your non-profit’s best opportunity to raise money online. But it’s not just as simple as sending an email to your list. Perhaps you already know that. For many non-profits, email is an afterthought rather than a key part of their fundraising and communications strategy. We’re here to change that for our clients.
As consulting and implementation partners, we help our clients build strategy, increase capacity, and raise more money using their email lists.
If you find yourself thinking, "we should be able to raise more money from our email list," we can help your non-profit.
We have a proven track record of helping non-profit organizations build high-performing email fundraising programs from the ground up like the email program at Variety BC, which raised over $ 1 million in 15 months.
Email Fundraising Consulting for Non-Profits
There are two ways we help clients build and grow their email programs.
EMAIL PROGRAM AUDIT + STRATEGY PACKAGE
Through the Email Program Audit + Strategy Package, we conduct a top-to-bottom review of your non-profit’s current email program. We’ll look at fundraising analytics, list health, email metrics, systems, and tools to understand what’s working, what’s not, and where your best opportunities lie.
Then we’ll build your email strategy for the next year. This includes campaign concepts, segmentation strategies, a list health management plan, automation concepts for new donors and subscribers, as well as recommendations for systems to streamline your email program.
You’ll come away from this process with a clear roadmap for your team to implement. During your initial implementation, we’ll meet with you weekly for the first two months to help keep you on track and troubleshoot any challenges.
Package Price Range $8,000 to $12,000*
* Your organization’s list size and the current complexity of your email program will determine the exact price.
How We've Helped our Clients
Cally Wesson
CEO, Variety BC
The Storytelling Non-Profit DROVE THE TRANSFORMATION OF VARIETY – THE CHILDREN’S CHARITY’S DIGITAL FUNDRAISING PROGRAM IN A WAY THAT I DID NOT KNOW WAS POSSIBLE.
It was the beginning of the pandemic and like many not for profits we were looking to reach our donors in the digital space. We didn’t really know what that meant, but we knew that if we didn’t have a strategy that the pandemic was going to be a challenge to get through as a charity.
From the moment I first met with Vanessa, she had a plan that built on both the number of constituents in our database and our messaging. Within a month, we began a robust email marketing program that within 18 months had raised more than $1 million. We also learned to better use social media to target donor groups through digital advertising.
While the financial results are impressive, the everlasting result has been that our supporters have never had such a clear understanding of our mission.
Interested in what our services can do for your non-profit? Book a Call.
If you’re ready to talk about working on your non-profit’s email program together, set up a consultation call. This call is an opportunity for us to learn more about your non-profit’s needs and for you to learn more about our approach.