• Online Training Store
  • Speaking
  • Buy the Book
    • Facebook
    • LinkedIn
    • Pinterest
    • Twitter
    • YouTube

The Storytelling Non-Profit

Non-profit storytelling that raises money & awareness

  • Home
  • Take the Course
  • Non-Profit Consulting
  • Blog
  • About
  • Contact
You are here: Home / Non-Profit Storytelling Tips / What Will Your Story be in 2016?

Non-Profit Storytelling Tips

What Will Your Story be in 2016?

There are many ways to understand storytelling. Typically in the non-profit context, we discuss stories in terms of the individual stories that we well. But the other way we can think about storytelling is in the big picture sense.

If you think about everything that you send to donors over the course of a year, what is the collective story that donors see?

Sometimes the best way to ascertain what this story is is to gather up everything that you sent to donors in 2015. Everything. Then find a big wall, table or space, and layout all of the materials. Next, your job is to read through everything, make notes about what the key messages are, and where there are divergences. This process is pretty similar to a communications audit, but not as in depth.

After you have read and looked at everything, what story are you taking away from all of this material? What’s your impression of the organization? What do people remember most?

You might be reviewing the 2015 material, but what I want you to do is to think about how you could intentionally be the narrator of a story in 2016.

Your story does not have to come together haphazardly. You can strategical author the story by deciding what story you want to convey this year.

To get you started, think about these questions:

  1. What is the one thing you want people to know about your organization?
  2. What is the one thing you want people to remember about your organization?
  3. What would you have to tell them consistently in order to know or remember that information?

 

Ready for more storytelling tips for 2016?
Join me on January 21 for a FREE Webinar!

How to Tell Great Stories in 2016
January 21, 2016 at 1 pm Pacific/ 3 pm Central/ 4 pm Eastern

Register Now for this Free Webinar

[author_image timthumb=’on’]https://thestorytellingnonprofit.com/wp-content/uploads/2013/11/VanessaChase15Apr2014-1-3198817584-O.jpg[/author_image] [author_info]Vanessa Chase Lockshin is the President of The Storytelling Non-Profit. Vanessa is a seasoned fundraiser who has raised over $10 million for charitable causes. Vanessa’s specialty is helping organizations improve donor communications and stewardship through storytelling. She’s a frequent speaker at non-profit conferences and a sought-after teacher. [/author_info] [/author]

Share this:

  • Twitter
  • LinkedIn
  • Pinterest
  • Facebook
  • Pocket


About Vanessa Chase Lockshin

My name is Vanessa Chase Lockshin, and I want to empower you to tell your story. In my personal life, finding ways to tell my stories has been a transformational practice. In my fundraising life, I’ve helped hundreds of organizations tell their stories to engage and inspire their donors. To date, my work has helped non-profits raise over $10 million.

« Planning Your Stories for 2016
Facing Our Fears – What We Must Overcome to Tell a Great Story »

Hi there!

My name is Vanessa Chase Lockshin and I've helped non-profits raise over $10 million by telling stories that engage and inspire donors. I'm the author of The Storytelling Non-Profit: A practical guide to telling stories that raise money and awareness, and the creator of immersive online training programs that have trained thousands of non-profit professionals. Read More…

The Ultimate Class on Non-Profit Storytelling

Popular Posts

20 Plus Examples Of NonProfit Storytelling-2

20+ Examples of Non-Profit Storytelling that Raise Money

5 Charity Newsletters to Learn From

5 Charity Newsletters to Learn From

How to Tell Stories That Raise Money In December

How to Tell Stories that Raise Money in December

Year-End Fundraising Increase awareness of your campaign with stories

Year-End Fundraising: Increase awareness of your campaign with stories

How to Write Fundraising Emails

How to Write Fundraising Emails That Hook Readers

Popular Categories

  • Non-Profit Storytelling Tips
  • Fundraising Advice
  • Collecting Non-Profit Stories
  • Guest Experts
  • Personal Stories
  • Free Resource Friday
  • Writing Tips for Fundraisers

Copyright © 2023 · The Storytelling Non-Profit Developed by OnPurposeProjects

Copyright © 2023 · Divine Theme on Genesis Framework · WordPress · Log in