If you've ever thought that your non-profit needs more stories to share, you're not alone. Most of the clients and students I work with have shared this concern at one point or another. In some ways, I consider this to be the non-profit storytelling paradox. By that I mean, most organizations have an abundance of stories that illustrate the mission, demonstrate the communities passion, and show their impact in action. The on-going problem for most fundraising and communications professionals is identifying these stories and collecting them.
I recently saw a fantastic example of a story ask email paired with a public facing story form, so I thought I'd create a short video to show you these examples and why I think they work well.
Like I shared in this video, I think these are two easy tools that your organization can use to ask others to share their stories. If you need to create a story form for your community, be sure to watch this tutorial.
I'll be sharing more video content on my Youtube channel this summer so be sure to subscribe here to get more video content to help your storytelling and communications.