One story can change the world. What will your non-profit’s story be?
Message from Author
You’ve probably heard that storytelling is the best way to raise money and awareness for your non-profit. But - how do you tell inspiring stories?
I have been answering this questions for non-profits through my training and consulting work, and now through my new book The Storytelling Non-Profit - A practical guide to telling stories that raise money and awareness.
The Storytelling Non-Profit is a portable consultant for fundraisers, communications professionals, and executive directors who want to tell stories. The Storytelling Non-Profit walks professionals through the process of telling a story that inspires and resonates with a target audience.
I believe that stories have the power to change the world, and my hope is that The Storytelling Non-Profit helps thousands of non-profits find their voice to tell their stories.
Vanessa Chase's book, The Storytelling Nonprofit, is an excellent first book. This is definitely for you if you're looking for a more concrete way to tell nonprofit stories and gather stories from staff and board. It has helpful worksheets to make the often opaque storytelling process more transparent. Stories are important to help donors, volunteers, staff and board connect with your mission and want to keep giving to you. Having no stories or bad stories can hurt your nonprofit more than bad press! You NEED good stories. And this book could change how your nonprofit tells stories, forever! Invest in your fundraising and get this book.
- Mazarine Treyz, Wild Woman Fundraising
As the Executive Director of a non-profit, the first thing I learned when taking on this role, was that you are only as good as the stories to tell. You can be doing all the right things, but if you are not sharing those stories you are going to be very unsuccessful. When I discovered Vanessa Chase and her book, The storytelling Non-Profit, it quickly became my go-to guide for shaping the way we operate and tell our stories. Her book offers detailed guides on how to put a great plan of communication in place and how to easily execute that plan. She herself uses beautiful storytelling in her teaching, leaving you with a great example of how to write the most effective stores. I highly recommend her book and her to anyone looking to learn and grow their non-profit.
- Shannon Field, Helping Hands Ministries International
I am the Operations Manager at a small (incredibly small!) education and advocacy nonprofit that focuses on social justice issues. With a long history (31 years) and some dense, emotionally tough subjects we focus on (death penalty, peace and nonviolence etc), our organization is rife with possible stories but not a system to document or share these stories. I've been following Vanessa's website for a bit and have bookmarked and shared many a blog post. Her book's subtitle is on the money. This is a guide book and one you should highlight, utilize the worksheets for and make copies of. Not only does she lay out the psychology and structure of "the story", she provides tried and true resources of how to gather those stories, how to know who you are sharing your stories with, and how to utilize the stories. Her 31 Day Storytelling Kickstart plan puts the fire under your butt to show that there is a small thing you can do each day that will impact the culture of your organization to become a storytelling nonprofit.
- Mary Ellen Haus
The Storytelling Non-Profit gives you a step-by-step process for telling stories that raise more money and awareness. You’ll learn:
- The foundation of great storytelling
- How to understand the audience you want to communicate with
- The keys to finding and collecting great stories
- How to create a 12-month plan for storytelling, which creates consistency and impact
- Ways to navigate ethics and confidentiality when telling stories
- How to measure the results of your stories to get the best results
- Ideas for telling stories across digital and offline channels to reach the broadest audience possible
Order your copy of The Storytelling Non-Profit today! Paperback and Kindle editions are available on Amazon.