I come across lots of examples of non-profit storytelling and I often receive emails asking me for my favorite examples of storytelling. “Who’s doing it well?” many people have asked.
Today I want to share 3 examples of storytelling in action that I’ve really enjoyed.
Cancer Care Connection
A couple of weeks ago Cancer Care Connection held an event called Walk Away From Cancer. This could have been your average walk-a-thon, but this year it was anything but that. They asked event participants to send in their pedometer selfies and tell them why they were walking away from cancer. The event was a week long and all week they posted the pictures and stories on their Facebook page. So inspiring! See more examples here.
This video is a part of their Share a Hug campaign. I love the mystery and intrigue of this video – not very common in non-profit storytelling! It kept me guessing right up to the end. Watch the full video here.
Arnold Palmer Hospital for Children
Oh my gosh – I’d be impressed if anyone could make it through this video without crying. Get the tissues out! What a great story that’s told from both the parents’ and the doctor’s perspective. Watch the full video here.
Have you seen a great example of non-profit storytelling recently? Leave a comment below and share a link to it.